Tuesday, January 25, 2011, from 2:00 – 3:00 p.m. EST
Note: If this time doesn’t fit your schedule, you can find this and other programs in the WebJunction archive at http://bit.ly/WebJunctionArchive.
Geek the Library is a public awareness campaign that is used as a platform for educating the public about the library’s important local role and the critical funding issues that libraries are facing today. Campaign materials include advertising, collateral, a Web site, social media and other online tools. After a successful pilot program in 2009 involving nearly 100 libraries, Geek the Library can now be implemented by any public library in the US. In this webinar, Jennifer Pearson, Advocacy Programs Senior Manager at OCLC, will discuss the campaign and how your library can participate. With Jennifer will be Heidi Gustad and Liz Kudwa of the Capitol Area Library District of Lansing, MI, who will share with you why they implemented the campaign, how they are applying it locally, and its impact on their community.