Social Tools for Finding Company, Business and Industry Information

What are the key social media tools and approaches business librarians need to know? Traditional resources for business and company information can be complemented by the effective use of social media tools such as LinkedIn, Twitter feeds, social networking groups and other social tools. This “crash course” session will get business librarians in any library setting thinking differently about these tools as information resources. We’ll cover some of the richest sources currently available, and you’ll walk away with ideas you can start using immediately, no matter your library setting.

Scott Brown is owner of Social Information Group, an independent information practice that focuses on the effective use of social networking tools for sharing and finding information. He also is adjunct faculty for the library & information schools at San Jose State University (California, USA) and University of Denver (Colorado, USA). His forthcoming book on finding information via social media tools, Social Information: Gaining competitive and business advantage using social media tools was published in 2012. He has over 20 years of experience in library and information organizations, in public, academic and corporate settings. He is also a professional coach, specifically working with information professionals. You can email him or connect to him on LinkedIn.

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