What’s a Mission Statement Worth?

Does your mission statement differentiate your nonprofit clearly and concisely? Could it describe any of several other organizations? If you’re clear about your value to your community, stakeholders and/or cause, why bother to “wordsmith” your mission statement? The answers to these questions can make the difference between sustainable success and failure in several ways. Join us to see what a rigorously crafted mission statement can do for marketing, fundraising, strategy, and sustainability.

Enter your nonprofit in the Second Annual What’s Your Mission? Competition (http://bit.ly/SyPwyMC)
Submit your entry by midnight on Thursday, October 25, 2012. Finalists will be selected during the webinar.

Takeaways:
◦Why it’s worth editing your mission statement.
◦What’s in a good mission statement, and what’s not.
◦How a good mission statement can guide strategic decisions.
◦How to measure your performance against your mission statement, and why that’s valuable.

Sam Frank founded Synthesis Partnership to assist nonprofits with strategy, planning, and organizational development and change. He advises and has served on the boards of local and national nonprofit organizations addressing arts and culture, education, health care, preservation, homelessness and the environment. Sam frequently offers workshops on planning at national conferences and writes an e-newsletter, Critical Issues in Strategy, Planning and Organizational Development (http://bit.ly/SyParchive) and a blog on nonprofit issues (http://bit.ly/SyPblog). He conceived and directs the Wednesday Webinars at nonprofitwebinars.com. Prior to Synthesis Partnership Sam was Director of Architecture and Design at Corning Incorporated, and Dean of Architecture and Design at Rhode Island School of Design. He was educated in English literature at Princeton University, architecture at Harvard University, and architectural history, theory and criticism at the Massachusetts Institute of Technology.
Synthesis Partnership assists nonprofits with strategy, planning, and organizational development and change. The foundation of our approach to any assignment is attentive listening to the situation, needs, culture and aspirations of the client. Our clients have represented a variety of sectors (including education, arts and culture, health care, and social services), sizes (no staff to hundreds of staff; budgets in the low six figures to the high eight figures), maturities (start-ups to well over a century old) and experience (organizations new to planning and organizations with extensive history and experience of planning). Our breadth of understanding of nonprofit sectors and issues helps us to ask the right questions and explore the relevant concerns to assure integrated explorations and solutions. Case studies of some of our projects and articles on strategy, identity, capacity and facilities can be found at www.synthesispartnership.com

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